Justin’s Story

Site created on May 14, 2018

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Journal entry by Justin Peter

If you are going to graduate soon, and plan to pursue a career in the business world, you may wonder about the expectations you will find at work when writing. You probably realize that there are differences between business and academic writing. After all, you get written business documents all the time (your bank, your credit card company, your auto insurance company ...), and those documents certainly do not look like academic essays or research papers. The real questions are: what is the difference between academic and business writing, what can be expected in the chosen career with respect to writing, and how is the writing style adapted from academic to business? Here are four things that should help you answer these questions.

Academic writing is more process oriented, while business writing is more result oriented

Here is an example. In a business marketing class, you may be asked to present a catalog of services for the fictitious software consulting firm. As you progress through the process of completing this writing task, you will learn about the design of the document, choosing the right sources, selecting graphics and writing in a way that attracts the attention of the consumer. On the other hand, if you were at work and assigned the task of creating a catalog of services, the results would probably be the only thing that mattered. In academics, the question often is: "What did you learn during this writing assignment?" In the business world, the question is often: "Does the document you produce meet our needs?"

Both in business and academic writing there are established rules that you will follow

As a college student, you follow specific rules when writing articles. These rules can be based on the appointment format you are using, they can be rules dictated by your specialty or they can be established by an academic department or your instructor. When you graduate and enter the business world, you will see that similar things are true. For example, a company may have specific templates to use when producing documents. They may also have certain words and phrases that they expected to use and others that they are expected to avoid. In the academic world, rules like these are established to give equal conditions to all students. In other words, if all students must use the same source, the same margins and the same criteria when it comes to formatting their written work, the only thing that will judge them by the content of their writing. In business, these rules are established for other reasons. One reason could be efficiency, and another could be consistency in the brand. Read more similar info visit https://eduzaurus.com/type-my-essay

In Academics there are strict rules about Writing Point of View but not always in Business

Academic assignments are almost always written from the third-person point of view (for example, "one should never go shopping while hungry"). In some cases, the first person's point of view is also acceptable. It is practically never acceptable to write from the second person's point of view (for example, "you should never buy at a grocery store while you are hungry"). The only exception to this rule would be the classes where writing correspondence is part of the curriculum. These rules only apply very loosely in the business world, if they apply at all. For example, many commercial documents released to the public include a call to action. To personalize this call to action, it is very common to use the second person's point of view.

Academic writing is not intended for public use: commercial writing is frequently

As a student, I would never write an essay or research paper that was filled with bold titles and captions. You would never use many numbered lists and bullets. This is because your document is going to be read by someone who is taking the time to evaluate your writing skills and your mastery of the subject. Many commercial documents are written to be eye-catching, memorable and to motivate the reader to behave in a certain way.

Readers of your business documents are likely to have a shorter attention span than those who read your academic documents and you should be prepared to accommodate that.

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