Financial & Marketing Analyst

Job Title: Financial & Marketing Analyst

Category: Finance and Administration

Location: CaringBridge Office

Organization Summary

Our Mission is to amplify the love, hope and compassion in the world, making each health journey easier. Our Vision is to be the first place people turn to connect to their community during a health journey. Founded in 1997, CaringBridge is the largest, oldest and most widely used social networking site for family and friends to communicate with loved ones during a health journey. Based in Minnesota, we are proud of our global reach and nonprofit status with nearly 90% of our funding coming from the people who have experienced the power of CaringBridge firsthand. Thanks to the compassion and generosity of our donors and volunteers, CaringBridge is able to connect and serve millions of people each year. Since our founding, more than half a million CaringBridge websites have been created and it’s become an indispensable part of many people’s lives. Every 6 minutes, a new CaringBridge website is created for someone experiencing a health crisis.

Primary Objective of Position

To analyze and interpret financial, customer and marketing data in order to improve the financial performance and impact of CaringBridge. To collaborate with and follow through on the analysis by working with various departments to implement recommendations.

Duties & Responsibilities

  1. Analyzes finance and marketing data to help management understand and optimize the CaringBridge product and operations.

  2. Works to understand all current data sources, best ways to analyze data, and more efficient ways to integrate data into operations.

  3. Collaborates with other departments to assess their financial, customer data analytics and direct response analysis needs. Working with other departments, develops models to support decision making and strategic direction.

  4. Applies knowledge of accounting. Marketing, and systems to perform detailed analysis; presents analysis to wide variety of audiences (colleagues, Senior Leadership Team, Board). Acts as sounding board and lead for discussions of analytical decision making.

  5. Works closely with all departments in organization to provide financial and administrative information and services.

  6. Establishes and sustains interactive relationships with external vendors and contacts to result in favorable networks to support the current and future goals of the organization and to benchmark practices/results to maximize organizational effectiveness.

  7. Stays current on market, competition and trends including tactics, field concepts and practices applying them to strategies when applicable.

  8. Keeps manager informed of important developments, potential problems, and related information necessary for effective management. Coordinates/communicates plans and activities with others, as appropriate to ensure a coordinated work effort and team approach.

  9. Performs related work as apparent or assigned.

Experience & Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals to perform the essential functions.

  • Bachelor’s degree or equivalent in finance or marketing or related field.
  • 3-5 years of experience in finance, customer data analytics, or direct response analysis or position of similar responsibilities.
  • Demonstrated expertise in data analysis and financial modeling.
  • Thorough knowledge of Microsoft office components. Expert at Excel, comfort working with large data sets; knowledge of SalesForce, relational databases, accounting software, and/or SAS a plus.
  • Experience with project implementation/project management is helpful
  • Demonstrated initiative, collaborative skills, and organizational ability
  • Strong communication skills, both oral and written
  • Ability to successfully manage numerous projects simultaneously.

To Apply

To respond to this opportunity, please send your resume and salary requirements to:


Attention: HR
2750 Blue Water Road, Suite 275
Eagan, MN 55121